Betty and Colleen Krika epitomize the concept of a real estate team

Published: Thursday, August 29, 2013 at 04:39 PM.

The real estate market is improving; therefore all aspects of the real estate market are increasingly competitive.

“We’re a team,” said Colleen, “and by working together we bring a strength to our clients that we wouldn’t be able to provide if we worked independently.”

Where there is typically only one perspective in a transaction or situation, their partnership offers a “two-for-one.” Another benefit to the duo? Someone is always reachable. If the client cannot reach Betty, they are confident that Colleen is available.

Not only have these two accomplished success as a team, but also by being a multi-generational family team, they can bring a special dynamic to the table that is the envy of many agents. The saying “don’t mix family with business” does not apply to Betty and Colleen. 

Betty and Colleen have found a niche in the South Walton real estate market, and note that they have begun to sell homes to the children of past and current clients. This trend is continuing to develop into a true reflection of their core business — referrals from past clients.

“The greatest compliment a Realtor can receive is the referral. When that referral is a child or family member, it is personal and the ultimate compliment. It is the basis of our business,” added Betty.

Royce Mitchell, Broker for Prudential Real Estate, has worked with Betty for over 10 years. He has first-hand experience of her ability and reach.

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