Deja Vu to step out at South Walton Fashion Week

deja vu

Stephanie Carter and her son Fox.

Colleen Duffley | Special to The Sun
Published: Tuesday, October 1, 2013 at 15:01 PM.

Tucked away on the south side of County Road 30A, just off Seaside's Cinderella Circle rests a shop that can boast of its own Cinderella story.

Once upon a time, there was a young girl growing up in the small town of Brundidge, Ala., who says she was always creative.

"You had to be if you grew up in a small town," says Stephanie Carter. "You had to make your own garments to get what you wanted because there weren't that many options. I grew up doing creative things and even did some modeling."

Carter studied marketing in college and was given an assignment her senior year (2003) to create her own company. She created Deja Vu fashion line. No particular reason for the name, she said, "I had to come up with something quickly and it was French, so, I chose it."

To fund the project she sold the Mustang she got when she was 16 for $4,000.

Carter discovered that there was a market for her unique fashions and she began selling to country clubs and sororities.

She obtained her degree in marketing in 2004 and continued establishing Deja Vu.



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