The Art of Simple moves up front

Published: Friday, February 8, 2013 at 04:53 PM.

The Art of Simple, a fixture in Seaside's Ruskin Place since 2004, has moved up front to the town's main street, Quincy Circle next to Modica Market.

The move almost doubles the square footage — from 700 to 1,300 — of the store and allowed for expansion of product lines offered and more variety as well as visibility.

The Art of Simple is now what owner Michael Granberry describes as "arts, antiques, and apothecary," or, "curiosities and necessities," he says with a chuckle.

More specifically, expect to find bath and beauty soaps, candles, body oils, bath salts, note cards, some artwork, and yes, antiques.

The store's artwork is by artists from Memphis, Birmingham, Nashville, Atlanta, and New Orleans, as well as the work of local artists Justin Lyons and Cheryl Troxel.

"It's an interesting mix," said Granberry. "We envision it as a place people can come to buy gifts."

The Granberrys intend to keep The Art of Simple stocked with unique and specialty items and talks are in motion to join forces with Modica Market in offering specialty gift baskets that could contain food and wine from the market, and gift items from The Art of Simple.

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