As crews in Bay County continue recovery efforts in the wake of Hurricane Michael, plans are underway to bring a new destination resort to Panama City Beach.

The Margaritaville Beach Resort, Panama City Beach will open in the spring of 2021, according to a press release from the company.

The resort, which will be built on more than 13 acres, will include a full-service hotel, multiple pools, a lazy river, a kid's splash play area, several "signature Margaritaville food and beverage concepts," retail and residential properties.

“Panama City Beach is one of the most beautiful beaches in the world and we are excited to share this news and help bring positive energy back to the destination. We are hopeful that this will help boost the area’s revitalization efforts,” said Jason Alley, chief financial officer of Premier Development Group. “We are thrilled to partner with Margaritaville, creating a one-of-a-kind destination where people will be able to vacation, live, visit and most importantly, have fun!”   

Both Margaritaville and Premier Development Group have been actively involved in relief efforts following Hurricane Michael’s devastating impact to the area.

They have assisted with setting up drop off locations for supplies, finding temporary housing for those that were displaced, clearing roads right after the storm, tarping roofs and delivering supplies such as food, water, generators, gas and clothing.

Margaritaville Holdings and Premier Development Group are working together on the development.