Sandestin reports increased revenues for rental owners

Advertorial special to The Sun

Sandestin Golf and Beach Resort will welcome hundreds of rental owners this weekend for the annual Rental Owner Appreciation Weekend on Nov. 21-22, 2014. 

The event will kick off Friday evening with a welcome reception featuring live music as well as a complimentary beach chair, and golf and tennis vouchers.  Saturday events will include a vendor show, dinner, an annual report presentation by resort personnel and a casino night party.

Sandestin Golf and Beach Resort will report another great year in 2014, with increased leisure guests during the summer and strong group business increases in the fall.  These developments can be attributed to the resort’s revenue management efforts, high quality group sales and marketing initiatives utilizing an email database of more than 187,000 loyal customers. Additional revenues are expected in early 2015 due to increased activity in group business. Overall, resort revenues are expected to be up more than $500,000 from January through April of 2015 due mostly to the influx of group room revenue.

Success at Sandestin Golf and Beach Resort translates to more revenues for rental owners and many have seen the difference by offering their condos, or homes via the resort’s rental program first hand.

“As an owner of a unit in Westwinds and in Beachside Two, we are thrilled with the level and quality of service we have received with Sandestin Rental Management. The entire staff is superior in every way!  The Beachside unit was with another major management company for the first six months of 2014. We quickly realized that the lower management fee did not equate to more net income,” said Keith and Julie Baxter, Sandestin Homeowners.  “Sandestin Management means more consistent bookings and a higher average daily rental rate. If you are looking for a consistent return on investment, we highly recommend Sandestin Rental Management.”

Another owner, Crystal Hillenburg agreed.

“When we first purchased our condo in Bahia, it was managed by Sandestin Rental Management. We were sweet talked into leaving and going with another program,” said Hillenburg.  “After we switched, we spent months with low bookings through the summer along with poor reviews. We made the choice to come back to Sandestin.  That was the best decision we could have made. They treat rental owners as royalty and take such great care of our guests. Since we have been back, we are consistently booked and have had nothing but rave reviews of our unit! Moral of the story, the grass is not always greener on the other side.”

Over the last year, Sandestin has added several new rental managers, something that was promised to rental owners at last year’s appreciation weekend. 

“We have more than doubled the size of our rental management team since March of 2012,” said Amanda Ferguson, director of rental management. “With additional staff and a combined 65-plus years of ‘Sandestin’ experience, our management team is better positioned to be more hands-on in our rental units and continue to improve communications to our rental owners.”

Ferguson added, “Team Sandestin continues to work diligently with the Rental Advisory Committee to bring continuous improvements to the Sandestin Rental Program. One such improvement for 2015, is the addition of the Sandestin Golf Cart Program. We are pleased to announce that ‘Jerry Pate Golf Cars Sandestin’ will have a presence within Sandestin along Administration Drive with a showroom and service center in early 2015.  Sandestin Rental Owners will enjoy discounted pricing and priority service from Jerry Pate Golf Cars Sandestin.”

Sandestin will be providing Sandestin Rental Owners with preferential golf cart parking in numerous surface lot locations around the resort to provide a permanent parking solution with charging stations in areas where space is otherwise limited. There will also be temporary parking for Sandestin Rental Owners and Rental Guests in each parking area.

As part of the Rental Owner Appreciation weekend, Sandestin has published a 2014 Annual Report that summarizes these improvements and other developments.   Current and prospective Rental Owners are invited to receive a copy by emailing or calling 850-267-7565.